Creative Services Manager, Reynolda House and Reynolda Gardens

Application Instructions:

External Applicants: Please upload your resume on the Apply screen. Your application will automatically populate your resume details, and you may verify and update data on the My Information page.

Please add your cover letter and any other documents required for the position to the Resume/CV document upload section at the bottom of the My Experience application page. Use the Select Files button to add multiple documents including your cover letter and supporting documents. The My Experience page is the only opportunity to add your cover letter and supporting document attachments. You will not be able to modify your application after you submit it.

Current Employees: Apply from your existing Workday account. Do not apply from the website. Log in to Workday. Click on the Career Worklet and select Find Jobs. Locate the position and click Apply. Update your Education and Job History.

Job Description Summary

Job Description

*Please note: the following documents are required when submitting your application: resume, cover letter, and link to portfolio.

Reporting to the Director of Marketing and Communications, the Manager is a highly organized and communicative self-starter who thrives in a culture that is creative, fast-paced, and team-oriented. This position has the opportunity to contribute to innovative marketing and communications strategies on a team that values experimentation using data-driven decisions.

Essential Functions:

• Leads the development, design, and execution of visual concepts in a variety of paid and owned mediums, ensuring that project goals, timelines, and brand standards are met. Projects include, but are not limited to:

  • Fundraising and membership materials (invitations, direct mail pieces)

  • Promotional pieces for the brand, events, exhibitions, retail store, and seasonal or targeted campaigns (brochures, posters, flyers, postcards, rack cards)

  • Exhibition graphics and labels

  • Visitor guides and maps

  • Members' publications and program guides

  • Internal and external print and digital signage

  • Interpretation materials

  • Advertisements (print/digital ads, billboards, street banners, etc.)

  • Owned content (social media, website, and e-mail graphics)

• Collaborates and consistently communicates with project stakeholders during the development and execution of the creative process to ensure that projects are executed in a way that meets strategic goals and objectives.

• Selects and coordinates with outside vendors, including print vendors; obtains and processes print and other vendor estimates, being a good steward of project budget.

• Photographs Reynolda estate and events, as needed, and coordinates with freelance photographers and videographers.

• Tracks assigned work in ClickUp project management system.

Other Functions:

• Uses data to inform decisions about design.

• Maintains Reynolda's image and video library.

• Fosters brand ambassadors across the estate through the creation of templates, sharing of brand guidelines, and design support.

• Represents Reynolda at community events, as needed.

• Assists Director of Marketing and Communications with other duties, as needed.

Required Education, Knowledge, Skills, Abilities:

• Bachelor's degree in a related field, plus three to five years of experience in and familiarity with graphic design, layout, digital communications and marketing, or equivalent education and related training.

• Fluency in designing print and digital work utilizing Adobe Creative Suite.

• Understanding of print production and final file output with ability to coordinate projects with printers and print reps.

• Experience designing branded print collateral, print and digital advertisements, publications, and e-mail and social media graphics.

• Strong interpersonal communication and client management skills, and the ability to work effectively with a wide range of constituencies in a diverse community.

• Extremely detail-oriented, with strong ability to organize workflow and coordinate multiple concurrent activities in a high-volume environment, including the ability to set and meet realistic project timelines.

• Proficiency in executing the visual identity of a brand.

• Ability to work successfully in a team environment.

• Ability to adapt to new software and propose new solutions.

• Ability to travel locally as needed to complete signage and print production tasks and meet with vendors.

• Creative decision-making skills; research, analytical, and critical thinking skills.

• Valid driver license with good driving record; must be insurable.

Preferred Education, Knowledge, Skills, Abilities:

• Experience shooting and editing still photography and video.

• Familiar with Google Apps, Wordpress or other CMS, and Constant Contact or other CRM.

Accountabilities

• Responsible for own work.

Note:

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by the employee's supervisor.

*The following documents are required when submitting your application: resume, cover letter, and link to portfolio.

About Reynolda:

Reynolda is set on 170 acres in Winston-Salem, N.C. and comprises Reynolda House Museum of American Art, Reynolda Gardens and Reynolda Village Shops and Restaurants. The Museum presents a renowned art collection in a historic and incomparable setting: the original 1917 interiors of Katharine and R. J. Reynolds's 34,000-square-foot home. Its collection is a chronology of American art and featured exhibitions are offered in the Museum's Babcock Wing Gallery and historic house bedrooms. The Gardens serve as a 134-acre outdoor horticultural oasis open to the public year-round, complete with colorful formal gardens, nature trails and a greenhouse. In the Village, the estate's historic buildings are now home to a vibrant mix of boutiques, restaurants, shops and services. Learn more at reynolda.org and use the free mobile app Reynolda Revealed to self-tour the estate.

Additional Job Description

Employee Vaccination Mandate:

In an effort to protect the health and safety of the campus community, all faculty and staff positions, excluding staff who perform duties exclusively at Graylyn Conference Center, are required to be with an FDA approved or authorized COVID-19 vaccine prior to their hire date. Once hired, faculty and staff must maintain full COVID-19 vaccination status throughout their employment at Wake Forest University. Faculty and staff with disabilities or sincerely held religious beliefs that preclude vaccination should contact Human Resources to request a reasonable accommodation.

Time Type Requirement

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.

In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.

WakeForestseeks to recruit and retain a diverse workforce while promoting an inclusive work environment committed to excellence in the spirit of Pro Humanitate.In adherence with applicable laws and as provided by University policies, the University prohibits discrimination in its employment practices on thebasis of race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and veteran statusandencourages qualified candidates across all group demographics to apply.